Paragraphs give long reports the grey look that forces readers to squint. Too much squinting is hard on readers who have stacks of stuff to read, meetings to attend and big decisions to sort out. Here’s one last squint to make life easier for everyone: writers, readers, and especially lookers. (If you missed the other two, look them up in The Durksenary.) Lookers are readers who don’t read. Lookers are also notoriously fond of PLT sandwiches. The PLT Sandwich The Paragraph List … [Read more...] about 30-Second Edit: The Paragraph Squint